What you will learn - Gain the Skills required to Market Your Business Online

Get BIG Savings with our Ultimate Internet Marketing Fundamentals Online Bundle, 10 Certificate Courses

1. Internet Marketing Fundamentals
2. Media and Public Relations
3. Prospecting and Lead Generation
4. Marketing Basics
5. Creating a Great Webinar
6. Promoting a Marketing Webinar
7. Marketing with Social Media
8. Introduction to E-Mail Marketing
9. Creating a Google AdWords Campaign
10. Building a Brand on Social Media

1. Internet Marketing Fundamentals: Gain the Skills required to Market Your Business Online

Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer's dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience.

Internet Marketing Fundamentals will provide you with a great set of skills to market your business online. Content is the king of Internet marketing, and your will need to know how to utilize your great content. If you want your business to grow then you need to understand Internet Marketing Fundamentals.

By the end of this Internet Marketing Fundamentals Online Course, you will be able to:

• Know how to conduct market research
• Develop a workable internet marketing campaign
• Recognize your target market
• Understand your brand
• Grasp SEO and website characteristics
• Find and capture leads

2. Media and Public Relations: Learn the Skills to Master Media & Public Relations

In this course, you will get knowledge you need to manage effectively your image and value by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities.

Networking and public relations is the most successful method of communicating your value to those around you. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. This course is designed to give you practical teaching and hands-on tools that will get you networking once you complete this course.

By the end of this Media and Public Relations Online Course, you will be able to:

• Network for success
• Manage "Meet and Greet" opportunities
• Dress for success
• Write effectively
• Set goals
• Manage media relations
• Plan issue and crisis communication
• Use social media
• Deliver effective employee communication

3. Prospecting and Lead Generation: Master Numerous Prospecting Methods

Prospecting and lead generation is the method of making links which may lead to a sale or other promising result. The leads may come from various sources or undertakings, for example, via the Internet, through personal referrals, through telephone calls either by telemarketers, through advertisements, events, and purchase of lists of potential clients. These and other events can become more easily managed with this great workshop. 

With our Prospecting and Lead Generation course, you will begin to see how important it is to develop a core set of sales skills. By managing and looking at the way people interact and seeing things in a new light, you will improve on almost every aspect of their sales strategy.

By the end of this Prospecting and Lead Generation Online Course, you will be able to:

• Identify prospects
• Implement both traditional and new marketing methods
• Use the pipeline effectively
• Educate customers
• Track activity and make adjustments as needed

4. Marketing Basics: Get a Better Understanding of Marketing and Grow Your Business

Marketing is an essential element for every business. It can be that one missing piece of the puzzle, and when it fits the big picture is revealed. In this course you will be given an introduction to marketing and its benefits. If you are not marketing your business you will not grow, and if you do not grow you will not succeed.

Marketing Basics will provide the basic knowledge to show you how to build and grow your business. Marketing has changed a lot recently and having a new perspective will give you the needed information to assist in making marketing decisions. No matter what your product or service is, your business will benefit with a better understanding of marketing.

By the end of this Marketing Basics Online Course, you will be able to:

• Define your market
• Know the different types of marketing and ways to use them
• Learn effective ways of communicating with the customer
• Know how to set marketing goals and strategies
• Recognize common marketing mistakes and know how to avoid

5. Creating a Great Webinar: Deliver Value & Create Lasting Impressions on Your Audience

Webinars are a great, inexpensive way to reach a large number of people. Webinars are great tools if you want to market a new or improved product, train employees, demonstrate a new task, or have a meeting with employees located throughout the globe. Being an interactive form of media, Webinars provide a great environment for these activities and so much more.

Creating a Great Webinar is all about providing a great interaction between the presenter and the audience. Develop the skills needed to promote, host, or facilitate a great Webinar. Sharing your passion and knowledge with a Webinar is the best way to reach many with the power of one.

Webinars are staples of modern business. Anyone can create a webinar and reap the rewards. When webinars are done well, they can increase your customer base and grow the knowledge of your brand. Webinars that are not done well can decrease the customer base and ruin your reputation. By following the advice in the course, you will understand the necessary steps to create a successful webinar.

By the end of this Great Webinar Online Short Course, you will be able to:

• Define webinars and their purpose
• Choose the best formats
• Prepare for webinars
• Avoid common mistakes
• Understand how to interact with the target audience
• Follow up successfully

6. Promoting a Marketing Webinar: Learn to develop a promotion strategy

Webinars are an affordable and effective tool for connecting with your staff, customers and your online community. As someone with the skills to create webinars — from the structure and content to how to use webinar platform technology — you are ready to join the thousands of companies and entrepreneurs using webinars to promote their products and grow their revenue.

By the end of this Promoting a Marketing Webinar Online Course, you will be able to:

• Define the marketing objectives
• Create an attendee avatar
• Create and use a lead magnet
• Develop a promotion strategy
• Explore the potential of a joint venture
• Create a webinar marketing calendar
  

7. Marketing with Social Media: Learn to develop a social media marketing

Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. If you understand the basics of social media, this course will give you ways to add it to your marketing plan.

By the end of this Marketing with Social Media Online Course, you will be able to:

• Developing a social media strategy Building an effective social media team
• Analyzing the strengths and weaknesses of your social media efforts to improve them
• Knowledge of the major social media platforms and functionalities
• How to incorporate quality content and blogging
  

8. Introduction to E-Mail Marketing: Deliver Effective E-mail Marketing Campaigns

Can you remember the last few marketing e-mail messages that you received and how you reacted to them? Can you identify the style, purpose, and design considerations behind any of these messages? It’s almost certain that some serious planning went into each e-mail that you received, even if you didn’t realize it.

In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results.

By the end of this Introduction to E-Mail Marketing Online Course, you will be able to:

• Apply the concepts of e-mail marketing to grow the influence and reach of a business.
• Analyze the different applications of e-mail marketing.
• Select a campaign strategy that will help you increase your reach.
• Apply a defined strategy to get the best out of every e-mail campaign.
• Track and analyze the results of an e-mail campaign.

9. Creating a Google AdWords Campaign: Learn How Google AdWords Work

Many companies advertise with pay per click Internet ads. This course focuses on the largest machine available: Google AdWords.

In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.

By the end of this Creating a Google AdWords Campaign Online Course, you will be able to:

• Define Google AdWords and pay per click.
• Set up keywords lists and groups.
• Find tracking and statistical information.
• Describe conversions from clickthroughs.
• Decide whether you will write your own ads or enlist help.

10. Building a Brand on Social Media: Learn the Basics of Social Media Branding

Social Media is now firmly embedded in our cultural psyche and our corporate way of life. You can get a grip on the best ways to exploit various social media platforms with this comprehensive course.

In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan.

By the end of this Building a Brand on Social Media Online Course, you will be able to:

• Define terms related to social media branding.
• Create a strategy for your social media brand.
• Describe various social media platforms and identify what platforms fit your brand.
• Communicate effectively over social media.
• Deal with negative feedback and criticism.
• Create a social media playbook to guide brand ambassadors.
• Evaluate your brand strength and revise your strategy.

Receive Lifetime Access to Course Materials, so you can review at any time.

For comprehensive information on units of study click the units of study tab above.

This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!

Course Fast Facts:

1. All courses are easy to follow and understand
2. Only 6 to 8 hours of study is required per course
3. Unlimited lifetime access to course materials
4. Study as many courses as you want
5. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
6. You can study from home or at work, at your own pace, in your own time
7. Certificates 

Course Delivery

Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.

Recognition & Accreditation

These courses are internationally recognized and accredited by the International Association of Online Training Standards (IAOTS). The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.

Recognition & Accreditation

The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.

Receive Lifetime Access to Course Materials, so you can review at any time.

Internet Marketing Fundamentals 10 Course Bundle includes the following courses, below is a summary of each course: 

Course 1 - Certificate In Internet Marketing Fundamentals Online Course

Course 2 - Certificate In Media and Public Relations Online Course

Course 3 - Certificate In Prospecting and Lead Generation Online Course

Course 4 - Certificate In Marketing Basics Online Course

Course 5 - Certificate In Creating a Great Webinar Online Course

Course 6 - Certificate In Promoting a Marketing Webinar Online Course

Course 7 - Certificate In Marketing with Social Media Online Course

Course 8 - Certificate In Introduction to E-Mail Marketing Online Course

Course 9 - Certificate In Creating a Google AdWords Campaign Online Course

Course 10 - Certificate In Building a Brand on Social Media Online Course

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet.

Minimum specifications for the computer are:

Windows:

Microsoft Windows XP, or laterModern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

MAC/iOS

OSX/iOS 6 or laterModern and up to date Browser (Firefox, Chrome, Safari)

All systems

Internet bandwidth of 1Mb or fasterFlash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

Students will also need access the following applications:

Adobe Acrobat Reader

Entry requirements:

Students must have basic literacy and numeracy skills.

Minimum education:

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Device requirements:

Students will need access to a computer/any device and the internet.

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By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace.

Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.

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The majority of our courses have unlimited lifetime access, meaning you can access this course whenever you want.

Please also check the course summary, as a small selection of courses have limited access.

13.  How long will my course take?

Course duration, is listed under Course Summary

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All the required material for your course is included in the online system, you do not need to buy anything else.

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Also, include it in your resume/CV, professional social media profiles
and job applications.

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