What you will learn:

Learn The Basics Of Self-Publishing

You’ve got a great idea for a book and you’ve started putting pen to paper (or fingers to keys) or you may have already finished it! How will you get it out into the world? You could hire a traditional publisher but you’ll lose creative control and royalties can be 7-25% per book sold (with 25% being on the incredibly generous end) or you can self-publish, keep total creative control and earn up to 70% of the royalties of each book. Tempted? Take this course and you’ll learn the skills needed in self-publishing your book – cover design and layout, proofing, publishing, distributing, and marketing.

The Successful Self-Publishing Course begins by guiding you through the basics of self-publishing. You’ll quickly get answers to the big questions, such as why you should self- publish and the benefits of doing so and, conversely, reasons self-publishing may not be for you. There are legal obligations you need to fulfil and to self-publish requires money, the course will talk you through what to expect in both these areas.

With your book written and your working title in place. This course will show you the process of finessing the details, large and small, to get your text ready for publication. You’ll learn the dos and don’ts of titling your book and what to include in your cover text, how to self-edit or hire and work with an editor, how to prepare your text for the layout process, and what the established conventions that you should use in book anatomy, are.

Formatting should be invisible, unnoticed by the reader, but done poorly and inconsistently and the smallest of errors will pull your readers from the story, ruining the content of your work. You’ll learn how to use layout to enable your content to flow – with proper use of book sizing, page layout, fonts, spacing and alignment of text. Formatting for eBooks is also covered.

We are taught the metaphor ‘never judge a book by its cover’ but when it comes to books – we do. When confronted by a wall or screen of book covers and all you have to go off, as a customer, is a title and a cover, you will find yourself quickly judging covers and titles – giving just seconds to each. From this course, you will learn the do’s and don’ts of book cover design, from colour theory, graphics and images to fonts, copy placement, formatting and reproduction, to ensure yours is the cover that stands out and the book that gets bought. Even if you intend to commission a designer to do the work for you this essential knowledge will give you everything you need to understand what is needed and to get the cover you want.

With your files ready and book complete you need to understand the process of printing the finished work. The Successful Self-Publishing Course walks you through production, including the different printing methods available and how to convert your book into an eBook. It also stresses the importance of proofreading, how to proofread, and the common conventions used by proofreaders, should you choose to hire one.

Where many self-publishers fail is through not fully understanding distribution, because it doesn’t matter how good your book is, if no one can buy it you’re not going to make any money and it’ll be back to the 9-5. This course provides the knowledge you need to successfully get your book into bookshops, work with distributors and wholesalers, and price your book effectively for both printed and eBook versions.

You’ve published a book – don’t forget to tell people about it! Though before you publish, you need to have a marketing plan in place that will fit the content of your book. You’ll learn how to make sure your book is accurately represented in online bookstores and how to use tools such as social media, YouTube trailers, paid-for advertising, and mailing lists to promote and sell your book. You’ll also discover how to carry your marketing efforts on after publishing and through to your second book.

Who would benefit from this course?

You’ve written, or are in the process of writing, a book and want to publish it yourself, rather than work rely on a publisher, what do you do? This course outlines all the tasks involved and the skills needed to succeed in self-publishing a book.

If you’re intending on becoming a publisher yourself, the Successful Self-Publishing Course provides a comprehensive overview of the entire process – giving you a great foundational knowledge to build upon with further, degree-level education.

Course Fast Facts:

1. Learn the fundamentals of Successful Self-Publishing
2. Comprehensive 7 module Accredited Certificate in Successful Self-Publishing Online Course
3. Study along with simple instructions & demonstrations
4. Written and developed by leading Publishing experts
5. Receive one-on-one online help & support
6. Unlimited, lifetime access to online course
7. Certificate of completion awarded with passing score for the online assessment
8. Study at your own pace with no rigid class timetables, 24/7 from any computer or smart device

Course Delivery

Courses are accessed online by any device including PC, tablet or Smart Phone. Upon purchase an automated welcome email will be sent to you (please check your junk email inbox if not received as this is an automated email), in order for you to access your online course, which is Available 24/7 on any computer or smart mobile device.

Recognition & Accreditation

Upon successful completion of this course and achieving a passing score for the assessment, you will   be issued with an international continuing education credit (CEU) certificate.

This Certificate is applicable worldwide, which demonstrates your commitment to learning new skills. You can share the certificate with your friends, relatives, co-workers, and potential employers. Also, include it in your resume/CV, professional social media profiles and job applications.

Module 1 – Basics of Self-Publishing

• Introduction
• Part 1: Why self-publish?
• Part 2: Advantages of self-publishing
• Part 3: Why it might be a bad idea to self-publish
• Part 4: Legal considerations
• Part 5: Budget
• Module 1 Assessment

Module 2 – Completing the Text

• Part 1: Title
• Part 2: Editing
• Part 3: Spelling and grammar
• Part 4: Beta readers
• Part 5: Preparing the text for layout
• Part 6: Parts of a book
• Module 2 Assessment

Module 3 – Layout and Design: Interior

• Part 1: Size and Pagination
• Part 2: Interior layout
• Part 3: Fonts
• Part 4: Leading
• Part 5: Ebook formatting
• Module 3 Assessment

Module 4 – Layout and design: Cover

• Part 1: Layout and design: Cover
• Part 2: Fonts
• Part 3: Formatting
• Module 4 Assessment

Module 5 – Production

• Part 1: Offset printing
• Part 2: Using an imprintor self-publishing platform
• Module 5 Assessment

Module 6 – Distribution

• Part 1: Getting your book into bookshops
• Part 2: Distributors and wholesalers
• Module 6 Assessment

Module 7 – Sales and Marketing

• Part 1: Category, book description and keywords

• Part 2: Book trailers
• Part 3: Reviews
• Module 7 Assessment

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet.

Minimum specifications for the computer are:

Windows:

Microsoft Windows XP, or laterModern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

MAC/iOS

OSX/iOS 6 or laterModern and up to date Browser (Firefox, Chrome, Safari)

All systems

Internet bandwidth of 1Mb or fasterFlash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

Students will also need access the following applications:

Adobe Acrobat Reader

Entry requirements:

Students must have basic literacy and numeracy skills.

Minimum education:

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Device requirements:

Students will need access to a computer/any device and the internet.

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