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About This Course
What you will learn - The Ultimate Bundle for Dog Lovers, Veterinarians, Dog Trainers, Dog Groomers and the Like
  • Introduction to Dog First Aid
  • Dog vital signs
  • Conducting an Assessment
  • Common Conditions
  • Canine CPR
  • Wounds and Bandages
  • Canine Response to Acute Injury
  • Pregnancy and Birth
  • Transporting Animals in Emergencies
  • First Aid Kits
  • Preventing Injury and Illness
  • Emergency Response Plan
Get BIG Savings with our Dog First Aid Online Bundle, 10 Certificate Courses
  1. Dog First Aid
  2. Dog Behaviour Training
  3. Dog Nutrition
  4. Dog Grooming
  5. Dog Training
  6. Entrepreneurship
  7. 10 Steps To Start A New Business
  8. Time Management
  9. Marketing Basics
  10. Internet Marketing Fundamentals
1. Dog First Aid: Give proper care to your dog with this Canine First Aid

Our Dog First Aid Online Course will equip you with the training and knowledge to respond to dog emergencies. Approximately 90 percent of pets will have a medical emergency problem at some point in their lives, and more than half of all veterinary appointments are an emergency. Furthermore, for pre-senior dogs, preventable accidents are the primary cause of death.

Many people believe that transporting their dog to the veterinarian is their only option if it becomes ill or has an accident. Knowing what to do in an emergency, on the other hand, might be the difference between life and death, as well as purchase valuable time until veterinary help arrives. If you take our Dog First Aid Course, you will be prepared in the event of an emergency.

2. Dog Behaviour Training: Everything That You Need To Know About Canine

This course is a complete overview of the modern dog. It covers everything from how the dog evolved and became part of the human existence right through to how his brain works. By studying this you will be learning the most up to date and proven methods of dog communication, training and how to live a relaxed life with your own dogs.

People love dogs. Do we understand dogs though? Can you tell if a dog in the room with you is worried? Do you know what a calming signal is or how long adrenaline takes to leave the body of a dog? Do you know why dogs bite or that although they share most of their DNA with the wolf their behaviour is very different?

You will have a greater understanding of dog training and behaviour modification methods and know how they came about as common practice, plus how they affect the dog. You will be able to recognise key body language, gestures and signals of the dog and learn how you own human body language and reactions often misrepresent your own canine communication attempts.

3. Dog Training: Understand And Train Dogs Better

The comprehensive and insightful Dog Training Course will provide you with a good academic base in the way that dogs think, learn and act. Based only on the most up-to-date research, kindest methods, and training advice that has been scientifically proven time and time again, the course will provide you with a good grounding for training your own dog or offering dog training advice to others.

This is an eight-unit course, packed full of essential information that talks of dog training and behaviour in a holistic style. We teach you how to communicate with, work with, and understand dogs and what exactly they are trying to say, at all times.

The most problematic behaviours that dogs display are usually based on a lack of understanding. Each unit is packed full of current research and advice on dog training and behaviour and how you can best communicate with and train your dog.

4. Dog Grooming: Learn To Be A Professional Dog Groomer

Written by our expert dog groomer with over 15 years of personal experience in this exciting field, this course will prepare you completely for life as a professional dog groomer.

Designed for all dog lovers, there is nothing like learning a new skill, particularly if you can turn it into a full-time lucrative career. Learning is even more rewarding if you can use it to merge a passion with an income. Whether you are looking for a complete career change, are just leaving education or simply want to add another skill to your existing ones, then this course will give you everything you need to succeed.

This comprehensive and exciting online dog grooming certification course will take you from being a complete beginner in the dog grooming industry, guiding you through all of the safety precautions and grooming techniques to how you go about setting up your brand new venture and attracting clients.

5. Dog Training: Understand And Train Dogs Better

The comprehensive and insightful Dog Training Course will provide you with a good academic base in the way that dogs think, learn and act. Based only on the most up-to-date research, kindest methods, and training advice that has been scientifically proven time and time again, the course will provide you with a good grounding for training your own dog or offering dog training advice to others.

This is an eight-unit course, packed full of essential information that talks of dog training and behaviour in a holistic style. We teach you how to communicate with, work with, and understand dogs and what exactly they are trying to say, at all times.

The most problematic behaviours that dogs display are usually based on a lack of understanding. Each unit is packed full of current research and advice on dog training and behaviour and how you can best communicate with and train your dog.

6. Entrepreneurship: Make Your Business Venture an Astounding Success!

So, you want to break into entrepreneurship? Well, that’s great, but know that it is no easy feat. There are many steps you must take just to prepare yourself to embark on the journey, and once you have started your business, many more steps to maintain the business. This course is designed to give you the tools you need to start, run, and grow a business you can be proud of!

Would you to be your own boss? Have you ever dreamed of starting your own business? Don’t know what to do about your great business idea? If you have ever thought about these situations then you need our entrepreneurship course.

Let our Entrepreneurship Online Short Course help you achieve your dreams. Being an entrepreneur can be full of risks. These risks are minimized through drafting a business plan, knowing your competition, and successful marketing. All these and more can be found in our Entrepreneurship course.

7. 10 Steps To Start A New Business: A Blueprint for Building the Company of Your Dreams

You've decided to go into business, but where do you begin?

Starting your own business can be stressful so it’s important that you know what you need to do to get started.

In this course you will learn the ten most important steps you must take when starting a new business.

Developed by professional businessman and an accredited teacher this course is delivered online and consists of 10 online video based instructional units that are easy to follow and understand, making learning fun and enjoyable!

8. Time Management: How To Manage Your Time And Get Things Done

Personal time management skills are essential skills for effective people. People who use these techniques on a regular basis are the highest achievers in all walks of life, from business to sport to public service. Making these skills part your daily routine will enable you to function exceptionally well, even under intense pressure.

As you master these skills you'll find that you take control of your workload, saying goodbye to the often intense stress of work overload. At the heart of time management is an important shift in focus: Concentrate on results, not on being busy. Many people spend their days in a frenzy of activity, but achieve very little, because they're not concentrating their effort on the things that matter the most.

Time management training begins with setting goals. These goals are recorded, prioritized and may be broken down into a project, an action plan, or a simple task list. This entire process is supported by a skill set that should include personal motivation, delegation skills, organization tools, and crisis management. We'll cover all this and more during this Time Management Online Short Course.

9. Marketing Basics: Get a Better Understanding of Marketing and Grow Your Business

Marketing is an essential element for every business. It can be that one missing piece of the puzzle, and when it fits the big picture is revealed. In this course you will be given an introduction to marketing and its benefits. If you are not marketing your business you will not grow, and if you do not grow you will not succeed.

Marketing Basics will provide the basic knowledge to show you how to build and grow your business. Marketing has changed a lot recently and having a new perspective will give you the needed information to assist in making marketing decisions. No matter what your product or service is, your business will benefit with a better understanding of marketing.

10. Internet Marketing Fundamentals: Gain the Skills required to Market Your Business Online

Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer's dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience.

Internet Marketing Fundamentals will provide you with a great set of skills to market your business online. Content is the king of Internet marketing, and your will need to know how to utilize your great content. If you want your business to grow then you need to understand Internet Marketing Fundamentals.

Receive Lifetime Access to Course Materials, so you can review at any time.

For comprehensive information on units of study click the units of study tab above.

This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!

Course Fast Facts:

  1. All courses are easy to follow and understand
  2. Unlimited lifetime access to course materials
  3. Study as many courses as you want
  4. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
  5. You can study from home or at work, at your own pace, in your own time
  6. Download printer friendly course content

Course Delivery

Courses are accessed online by any device including PC, tablet or Smart Phone. Upon purchase an automated welcome email will be sent to you (please check your junk email inbox if not received as this is an automated email), in order for you to access your online course, which is Available 24/7 on any computer or smart mobile device. 

Recognition & Accreditation

Upon successful completion of this course and achieving a passing score for the assessment, you will become a qualified Dog Professional. You will also be issued with an international continuing education credit (CEU) certificate, accepted by many Dog organizations worldwide.

The Certificate is applicable worldwide, which demonstrates your commitment to learning new skills. You can share the certificate with your friends, relatives, co-workers, and potential employers. Also, include it in your resume/CV, professional social media profiles and job applications.

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Units of Study

Receive Lifetime Access to Course Materials, so you can review at any time.

Ultimate Dog First Aid Online Bundle, 10 Courses includes the following courses, below is a summary of each course: 

Course 1 - Certificate In Dog First Aid Online Course

Unit 1: Introduction

  • Define canine first aid
  • Difference between first aid and more advanced forms of care 

Unit 2: Vitals

  • Canine vital signs 

Unit 3: Conducting an Assessment

  • Signs of injury and disease in dogs
  • When to consult a vet
  • How pain presents 

Unit 4: Common Conditions

  • Review each condition
  • Actions to take for each 

Unit 5: Canine CPR

  • When to perform CPR
  • Basic overview of steps 

Unit 6: Wounds and Bandages

  • When bandages may be appropriate
  • Best ways to use bandages
  • Techniques to apply
  • Types of bandages
  • Types of wounds 

Unit 7: Canine Response to Acute Injury

  • How dogs respond to acute injuries
  • Emphasize need for responder safety
  • Shock
  • Hemorrhage
  • Mental status changes 

Unit 8: Pregnancy and Birth

  • Conditions that can present in pregnancy and birth
  • Conditions that can affect newborn puppies 

Unit 9: Transporting Animals in Emergencies

  • Recommendations to safely transport injured/ill animals
  • How to keep animals secure
  • When to avoid moving an animal 

Unit 10: First Aid Kits

  • Contents of canine first aid kit
  • Protective equipment that responder will need
  • Best way to store contents 

Unit 11: Preventing Injury and Illness

  • How to assess homes and cars for hazards
  • Adjusting prevention plan based on size/demeanor of dogs
  • Car safety 

Unit 12: Emergency Response Plan

  • Importance of developing an emergency response plan
  • Elements of an emergency response plan for pet owners

Course 2 - Certificate In Dog Behaviour Training Online Course

Unit 1: Introduction

  • Define dog behavioral training
  • Canine evolution over time
  • History of dogs living and working with human beings

Unit 2: Canine Senses

  • Canine senses
  • How sensory processing differs from humans
  • Importance of smell

Unit 3: Social Structures

  • The idea of a “pack”
  • How dogs interact and socially develop by age

Unit 4: Canine Communication

  • How dogs communicate with one another
  • How dogs communicate with people
  • The five types of communication

Unit 5: Learning and Conditioning

  • How dogs learn new things
  • Conditioning

Unit 6: Sources of Canine Stress

  • Signs of stress in dogs
  • How dogs respond to stress
  • Common sources of stress

Unit 7: Behavioral Problems

  • Common behavioral problems seen in dogs
  • How age affects behavior

Unit 8: Training Techniques

  • Aversion training
  • Clickers
  • Positive reinforcement

Unit 9: Managing Aggression

  • Signs of aggression in dogs
  • Responding to aggression
  • Conducting training with an aggressive animal
  • Evaluating temperament before training

Unit 10: Equipment and Environment

  • Training equipment needed
  • Creating a comfortable training environment

Unit 11: Safety

  • Canine safety
  • Signs of injuries or illness
  • Trainer safety
  • Protective equipment used

Unit 12: Classes and Resources

  • Where dog owners can find additional resources
  • Types of professional training programs available

Unit 13: Specialty Training

  • Types of specialty training for dogs
  • Overview of training programs and requirements for these dogs

Unit 14: Professional Dog Trainers

  • Qualifications
  • How to become a dog trainer
  • Salary and career outlook
  • Where professional trainers tend to work

Course 3 - Certificate In Dog Nutrition Online Course

Unit 1: Introduction

  • Define canine nutrition
  • How dog’s nutritional needs are different from humans and other animals
  • Benefits of proper nutrition 

Unit 2: Nutrients

  • Types of nutrients that dogs need
  • Vitamins
  • Water 

Unit 3: The Digestive System

  • Review key parts of the canine digestive system
  • Signs of digestive problems in dogs
  • Speed of digestion 

Unit 4: Canine Life Cycle

  • Various stages of a dog’s life cycle
  • How nutritional needs change over time 

Unit 5: Diet and Disease

  • Role of diet in canine health
  • Diseases that are affected by poor diet 

Unit 6: Commercial Food

  • Types of commercial food
  • Ingredients commonly used in commercial foods 

Unit 7: Homemade Food

  • Ingredients typically used
  • Potential dangers
  • How to gauge nutrient profiles 

Unit 8: Supplements

  • Types of canine nutritional supplements
  • Breed-specific supplements
  • Conditions treated with supplements 

Unit 9: Managing Weight

  • Calculating calorie needs of a dog
  • Consequences of obesity
  • Factors to consider 

Unit 10: Food Safety

  • Storing food
  • Causes of spoilage/contamination
  • Contamination case study

Course 4 - Certificate In Dog Grooming Online Course

Module 1: Introduction

  • Purpose of Dog Grooming
  • Hygiene
  • Appearance
  • Health
  • Comfort
  • A Brief History of Dog Grooming
  • Benefits of Dog Grooming
  • Infection
  • Routine Health
  • Cleanliness at Home
  • Nutrition and Care

Module 2: Health and Anatomy of Dogs

  • Anatomy
  • The Cardiovascular System
  • The Skeletal or Bones
  • The Brain
  • Teeth
  • The Muscles
  • Coats
  • Genetics
  • Thermal Regulation
  • Scratches, Cuts, and Bruises
  • Length and Texture

Module 3: Pre-Grooming Assessment

  • Is the Dog Calm and Focused?
  • Full-Body Inspection
  • Ears
  • Eyes
  • Temperament
  • Teeth and Gums
  • How to Identify Skin Conditions
  • Signs of Skin Parasites
  • Signs of Allergies
  • Signs of Skin Infection
  • Injury or Puncture Wounds
  • Aggression
  • Take a Complete History
  • Look for Signs of Distress
  • Check for Repetitive Behavior
  • Noises
  • Health History
  • Recommendations to New Owners

Module 4: Preparing the Grooming Area

  • Preparation
  • Basic Dog Grooming Tools
  • Choosing Tools
  • Pin-and-Bristle Brushes
  • Slicker Brushes
  • Rakes 
  • Clippers and Blades
  • Shears and Scissors
  • Equipment
  • Grooming Tubs
  • Duct Kits and Blow Dryers
  • Cages and Crates
  • Grooming Tables
  • Pre-Grooming Inspection Table
  • Environment and Structure
  • Room to Work
  • Storage
  • Accessibility

Module 5: Groomer Safety and the Bathing Process

  • Grooming Attire
  • Apron and Smocks
  • Jackets
  • Groomer Sleeves
  • Gloves and Mitts
  • Pants
  • Footwear
  • Self-Care and Ergonomics
  • Employer Obligations
  • Bathing
  • Different Drying Methods
  • Towels
  • Blow Dry

Module 6: Detailed Grooming

  • Trimming Nails
  • Anatomy of a Nail
  • Treating Paws
  • Cleaning Ears and Eyes
  • Cleaning Teeth and Gums

Module 7: Special Cases and Emergencies

  • Special Cases
  • Grooming Emergencies
  • Burns
  • Heat Stress
  • First Aid Kits
  • Grooming Service Dogs

Module 8: Canine Safety

  • Safe Grooming Products
  • Tear-Free Formula
  • Hypoallergenic Products
  • Medicated Products
  • Chemicals
  • Selecting Products
  • Sanitizing Reusable Tools
  • Dog Combs
  • Brushes
  • Securing a Dog
  • Leashes and Tethers
  • Know Your Building
  • Vaccinations and Medications
  • Sanitation
  • Veterinary Resources

Module 9: Career as a Dog Groomer

  • Daily Working Life
  • Scheduling
  • Cleaning
  • Dealing with Clients
  • Grooming
  • Closing
  • Salary and Job Availability
  • Establishing a Business
  • Conduct Market Research
  • Write a Business Plan
  • Choosing a Location
  • Funding Your Business
  • Market Your Business
  • Pricing Your Services
  • Metrics 

Module 10: Course Overview

Course 5 - Certificate In Dog Training Online Course

Unit 1: Introduction

  • Dog training as a concept
  • Purpose of educating dogs
  • History of dog training
  • Benefits of dog training 

Unit 2: Canine Senses

  • Overview of senses
  • How sensory processing differs from humans
  • Importance of smell 

Unit 3: Social Structures

  • The idea of a “pack”
  • How packs convey expectations and “train” young members
  • How dogs interact and socially develop by age 

Unit 4: Canine Communication

  • How dogs process instructions and intent
  • How dogs communicate
  • Appeasement in dogs
  • The five types of communication 

Unit 5: Learning Through Conditioning

  • Conditioning 

Unit 6: Learning Through Observation

  • How dogs learn through observation
  • Social learning theory 

Unit 7: Training Techniques

  • Aversion training
  • Clickers
  • Positive reinforcement 

Unit 8: Essential Skills

  • Core skills that all dogs should learn
  • List the steps for each 

Unit 9: Training Plans

  • Elements of a comprehensive plan
  • Considerations while developing a plan
  • Select the type of training technique 

Unit 10: Specialty Training

  • Types of specialty training for dogs
  • Overview of training programs for these dogs 

Unit 11: Dog Training Careers

  • Qualifications to become a dog trainer
  • Personal traits required
  • Salary and career outlook 

Unit 12: Business and Marketing

  • How to model a business
  • Finding clients
  • Services to offer
  • Liability, insurance, and licensing requirements

Course 6 - Entrepreneurship

Module One: Getting Started

By the end of this course, you will be able to:

  • Understand how to start a business
  • Develop a business plan
  • Get financing for your business
  • Hire and train employees
  • Run your business
  • Grow your business

Module Two: Decide on the Type of Business

  • Lesson One: Is It Feasible?
  • Lesson Two: What Are Your Interests?
  • Lesson Three: Do You Have the Experience?
  • Lesson Four: Are You an Expert?
  • Lesson Five: Case Study

Module Three: What Is the Market/Competition Like?

  • Lesson One: Is the Venture Lucrative?
  • Lesson Two: Is There Competition?
  • Lesson Three: How Can You Set Yourself Apart from the Competition?
  • Lesson Four: How Is the Customer Prospect?
  • Lesson Five: Case Study

Module Four: Basics of Starting a Business

  • Lesson One: Decide on a Name
  • Lesson Two: Legal Structure of the Business
  • Lesson Three: Register the Business
  • Lesson Four: Choose the Location
  • Lesson Five: Hire an Accountant
  • Lesson Six: Case Study

Module Five: Create a Business Plan

  • Lesson One: What Should Be Included in the Business Plan
  • Lesson Two: Gather Documentation
  • Lesson Three: Develop a Business Plan Outline
  • Lesson Four: Draft a Business Plan
  • Lesson Five: Case Study

Module Six:  Get Financing

  • Lesson One: Contact Organizations for Guidance
  • Lesson Two: Decide the Type of Financing
  • Lesson Three: Shop Around
  • Lesson Four: What to Do Once Approved
  • Lesson Five: Case Study

Module Seven: Hire Employees

  • Lesson One: Develop Job Descriptions
  • Lesson Two: Advertise Positions
  • Lesson Three: Interview Candidates
  • Lesson Four: Select Candidates
  • Lesson Five: Case Study

Module Eight: Training Employees

  • Lesson One: Teach Company Culture
  • Lesson Two: Implement Actual Training for the Position
  • Lesson Three: Provide Feedback
  • Lesson Four: Offer Additional Training, If Necessary
  • Lesson Five: Case Study

Module Nine: Market the Business

  • Lesson One: Traditional Marketing
  • Lesson Two: Create a Website
  • Lesson Three: Social Media
  • Lesson Four: Networking Groups
  • Lesson Five: Case Study

Module Ten: Run the Business

  • Lesson One: Procurement
  • Lesson Two: Sell! Sell! Sell!
  • Lesson Three: How to Manage Cash Flow
  • Lesson Four: Budgeting
  • Lesson Five: Case Study

Module Eleven:  Grow the Business

  • Lesson One: Offer More Products/ Services
  • Lesson Two: Open Another Location
  • Lesson Three: Franchise Opportunitites
  • Lesson Four: Scoring Large Contracts
  • Lesson Five: Case Study

Module Twelve: Wrapping Up

Course 7 - 10 Steps To Start A New Business

Step 1 Business Names and Structures

  • Choosing a business name
    • How to choose a name
    • What do you use the business name for
    • What to consider when choosing a name
    • Is your business name unique
  • Business name registration
    • How to register a business name
    • How to find out if it’s available
    • What government websites to go to
    • Where to go on the government websites
    • How to search domain names and check availability
    • How to purchase domain names
  • The structure of your business
    • 3 Structures
    • What each structure means
    • Agreements
  • The importance of bookkeeping
    • The keeping of records for taxation purposes
    • You must know how your business is doing
  • Setting up supplier accounts
    • Credit accounts
    • Return for refund policy

Step 2 Planning for Success

  • Writing a business plan
    • Business plan included in the course
    • What is a business plan and why do you need one
    • Strengths and weaknesses
    • Competitors Strengths and weaknesses
    • Is your business idea viable
    • How your business will be organised
    • What is your business venture
    • Market research
    • Sales and marketing
    • Financial predictions

Step 3 Finance and Accounts

  • Open a bank account
    • What you need to open a bank account
    • Registration of business name
    • Types of business accounts
    • Interview with bank manager
  • Business finance
    • Ways to get finance/capital
    • Agreements

Step 4 Business Location

  • Choosing a business location
    • Factors to consider
    • Security issues
    • Room/space available
    • Market research
    • Security issues
  • Business leases
    • What length of lease to choose in the beginning
  • Licences to work from home
    • Council licenses
    • Taxation issues
    • Types of businesses to run from home
    • Interview with home business person, set up, issues and insights to running a home based business

Step 4 Government Requirements

  • Tax file number
  • ABN number
  • Register for GST
  • Any licences

Step 6 Business Stationary

  • Printing needs
    • Business cards
    • With comp slips
    • Envelopes
    • Letter heads
    • Invoices
    • Brochures
    • Flyers
    • Printing tips
    • How to design a logo and artwork
    • How to save on costs

Step 7 Marketing and Branding

  • What is Marketing and when will customers buy
  • What is Branding, name, logo and slogan
  • Domain name rego
  • Web marketing,
  • Social media
  • SEO and what this means
  • Google Adwords, what is it?

Step 8 Employees

  • Staff are most important for your business
  • Understand employer obligations
  • Part time or full time staff
  • What your best employee would look like
  • How to choose the correct employee

Step 9 Insurances

  • What type of insurances do you need?
  • What type of insurances to consider
  • Insurances
  • Fire and theft
  • Legal liability
  • Business interruption
  • Business vehicles
  • Public liability
  • Workers compensation

Step 10 Starting a business, buying a franchise or buying an established business

  • Tips on starting from scratch
  • Fixed and variable costs
  • Advantages of starting from scratch
  • Positive and negative elements of buying a franchise
  • Buying an established business
  • Do your due diligence
  • Factors to consider

Course 8 - Time Management

Section One: Getting Started

Section Two: SMARTER Goals

  • The Three P’s
  • Create SMARTER Goals
  • Prioritizing Your Goals
  • Visualize your Goals-Visualization

Section Three: Prioritizing Your Time

  • The 80/20 Rule
  • Prioritizing with the Urgent-Important Matrix
  • Being Assertive...Saying “NO” to Requests you can’t meet.

Section Four: Planning

  • Using To Do List
  • The Glass Jar: Rocks, Pebbles, Sand, and Water
  • Ready, Fire, Aim!

Section Five: Procrastination

  • Why We Procrastinate
  • Nine Ways to Overcome Procrastination
  • Eat That Frog!

Section Six: Managing Crisis

  • When Crisis Calls...do you have a Contingency Plan?
  • Creating a Plan
  • Executing the Plan
  • Lessons Learned

Section Seven: The Organized Workspace

  • De-Clutter
  • Managing Workflow
  • Dealing with E-mail...email etiquette
  • Using Calendars

Section Eight: Delegating

  • When to Delegate?
  • Who Should I Delegate to?
  • Monitoring the Results

Section Nine: The Power of Ritual...Habits

  • What is a Ritual/Routine?
  • Example Rituals
  • Using Rituals to Maximise Time

Section Ten: Meetings

  • Deciding if a Meeting is Necessary... Is the meeting necessary?
  • Using the PAT Approach
  • Effective Agenda Writing
  • Staying on Track
  • Was the Meeting Worthwhile?

Section Eleven: Meeting Alternatives

  • Instant Messaging and Chat Rooms
  • Teleconferencing
  • E-mail Lists and Online Groups
  • Collaboration Applications

Section Twelve: Wrapping Up

Course 9 - Marketing Basics

Module One - Getting Started

Module Two -  What is Marketing?

  • What is a market?
  • Marketing is not selling
  • Understanding customer needs
  • Defining your product or service

Module Three - Common Marketing Types (Part 1)

  • Direct marketing
  • Active marketing
  • Incoming marketing
  • Outgoing marketing

Module Four - Common Marketing Types (Part 2)

  • Guerrilla marketing
  • B2B marketing
  • B2C marketing
  • Promotional marketing

Module Five - The Marketing Mix

  • Product
  • Price
  • Promotion
  • Place

Module Six - Communicating the Right Way

  • The marketing pitch
  • Sell value, not the price
  • Fun and entertaining is powerful
  • Choosing the right media

Module Seven - Customer Communications

  • Give your customers a voice
  • It's not about you, it's about them
  • Every interaction counts
  • Answers questions honestly

Module Eight - Marketing Goals

  • Brand switching
  • Repeat purchases
  • Brand loyalty
  • Inform and educate

Module Nine - The Marketing Funnel

  • Awareness
  • Interest
  • Desire
  • Action

Module Ten - Marketing Mistakes (Part 1)

  • Not taking social media seriously
  • Not having a USP
  • Cross cultural and international translations
  • Not building a relationship

Module Eleven - Marketing Mistakes (Part 2)

  • Not having a plan
  • Aiming at everyone
  • Not tracking metrics
  • Not listening to your customers

Module Twelve - Wrapping Up

Course 10 - Internet Marketing Fundamentals

Module One - Getting Started

Module Two - SWOT Analysis in Marketing

  • Strength
  • Weaknesses
  • Opportunities
  • Threats

Module Three - Marketing Research

  • Consume all media
  • Find the right price
  • Product development and improvement
  • Identify your target audience

Module Four - Real Time Marketing

  • Dynamic Content
  • Engagement builds followers
  • Constant readiness
  • The time, the place, the media

Module Five - Brand Management

  • Every interaction counts
  • Consistent through all media
  • Unique qualities
  • Needs to be actively managed

Module Six - Social Media (Part 1)

  • You are building a community
  • A personal touch
  • Brand champions
  • Make it easy to share

Module Seven - Social Media (Part 2)

  • Content is King
  • Blog and interact
  • Webinars
  • Constant monitoring

Module Eight - SEO Basics

  • Relevant and original content
  • Keywords
  • Value proposition
  • Linking

Module Nine - Website Characteristics

  • SEO Optimisation
  • Landing page
  • Analytics
  • Mobile and tablet friendly

Module Ten - Capturing Leads

  • Lead management and generation
  • Give something away
  • Quality vs Quantity
  • Capture repeat customers

Module Eleven - Campaign Characteristics

  • Tailored for your audience
  • Use powerful words
  • The 4 W's of a campaign
  • Monitor and tweak

Module Twelve - Wrapping Up

 

Requirements

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet.

Minimum specifications for the computer are:

Windows:

Microsoft Windows XP, or laterModern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

MAC/iOS

OSX/iOS 6 or laterModern and up to date Browser (Firefox, Chrome, Safari)

All systems

Internet bandwidth of 1Mb or fasterFlash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

Students will also need access the following applications:

Adobe Acrobat Reader

Requirements

Entry requirements:

Students must have basic literacy and numeracy skills.


Minimum education:

Open entry. Previous schooling and academic achievements are not required for entry into this course.


Device requirements:

Students will need access to a computer/any device and the internet.

FAQS

1.  Who are Courses For Success?

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with 5 courses, since then we have grown to over 10,000 online courses.

Our courses span across the following categories:

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By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace.

Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.

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don't need to be a computer expert to succeed with our online training,
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The majority of our courses have unlimited lifetime access, meaning you can access this course whenever you want.

Please also check the course summary, as a small selection of courses have limited access.

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Course duration, is listed under Course Summary

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All the required material for your course is included in the online system, you do not need to buy anything else.

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you will be required to complete a multiple-choice test online at the
end of your course, you can do this test as many times as you require.

17.  What type of certificate will I receive?

You
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which demonstrates your commitment to learning new skills. You can share
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Also, include it in your resume/CV, professional social media profiles
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Course Bundles

Looking for specific training for yourself or employees. Choose from our Course Bundles below or build you own Bundle, by adding more courses to your cart. Choose different courses or the same course for multiple staff members and receive volume discounts at checkout.

Course Bundles

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Ultimate Dog First Aid Online Bundle, 10 Certificate Courses

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The Ultimate Bundle for Dog Lovers, Veterinarians, Dog Trainers, Dog Groomers and the Like

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Course Summary

  • Delivery: Online
  • Access: Unlimited Lifetime
  • Time: Study at your own pace
  • Duration: 20 hours per course
  • Assessments: Yes
  • Qualification: Certificate
About This Course
What you will learn - The Ultimate Bundle for Dog Lovers, Veterinarians, Dog Trainers, Dog Groomers and the Like
  • Introduction to Dog First Aid
  • Dog vital signs
  • Conducting an Assessment
  • Common Conditions
  • Canine CPR
  • Wounds and Bandages
  • Canine Response to Acute Injury
  • Pregnancy and Birth
  • Transporting Animals in Emergencies
  • First Aid Kits
  • Preventing Injury and Illness
  • Emergency Response Plan
Get BIG Savings with our Dog First Aid Online Bundle, 10 Certificate Courses
  1. Dog First Aid
  2. Dog Behaviour Training
  3. Dog Nutrition
  4. Dog Grooming
  5. Dog Training
  6. Entrepreneurship
  7. 10 Steps To Start A New Business
  8. Time Management
  9. Marketing Basics
  10. Internet Marketing Fundamentals
1. Dog First Aid: Give proper care to your dog with this Canine First Aid

Our Dog First Aid Online Course will equip you with the training and knowledge to respond to dog emergencies. Approximately 90 percent of pets will have a medical emergency problem at some point in their lives, and more than half of all veterinary appointments are an emergency. Furthermore, for pre-senior dogs, preventable accidents are the primary cause of death.

Many people believe that transporting their dog to the veterinarian is their only option if it becomes ill or has an accident. Knowing what to do in an emergency, on the other hand, might be the difference between life and death, as well as purchase valuable time until veterinary help arrives. If you take our Dog First Aid Course, you will be prepared in the event of an emergency.

2. Dog Behaviour Training: Everything That You Need To Know About Canine

This course is a complete overview of the modern dog. It covers everything from how the dog evolved and became part of the human existence right through to how his brain works. By studying this you will be learning the most up to date and proven methods of dog communication, training and how to live a relaxed life with your own dogs.

People love dogs. Do we understand dogs though? Can you tell if a dog in the room with you is worried? Do you know what a calming signal is or how long adrenaline takes to leave the body of a dog? Do you know why dogs bite or that although they share most of their DNA with the wolf their behaviour is very different?

You will have a greater understanding of dog training and behaviour modification methods and know how they came about as common practice, plus how they affect the dog. You will be able to recognise key body language, gestures and signals of the dog and learn how you own human body language and reactions often misrepresent your own canine communication attempts.

3. Dog Training: Understand And Train Dogs Better

The comprehensive and insightful Dog Training Course will provide you with a good academic base in the way that dogs think, learn and act. Based only on the most up-to-date research, kindest methods, and training advice that has been scientifically proven time and time again, the course will provide you with a good grounding for training your own dog or offering dog training advice to others.

This is an eight-unit course, packed full of essential information that talks of dog training and behaviour in a holistic style. We teach you how to communicate with, work with, and understand dogs and what exactly they are trying to say, at all times.

The most problematic behaviours that dogs display are usually based on a lack of understanding. Each unit is packed full of current research and advice on dog training and behaviour and how you can best communicate with and train your dog.

4. Dog Grooming: Learn To Be A Professional Dog Groomer

Written by our expert dog groomer with over 15 years of personal experience in this exciting field, this course will prepare you completely for life as a professional dog groomer.

Designed for all dog lovers, there is nothing like learning a new skill, particularly if you can turn it into a full-time lucrative career. Learning is even more rewarding if you can use it to merge a passion with an income. Whether you are looking for a complete career change, are just leaving education or simply want to add another skill to your existing ones, then this course will give you everything you need to succeed.

This comprehensive and exciting online dog grooming certification course will take you from being a complete beginner in the dog grooming industry, guiding you through all of the safety precautions and grooming techniques to how you go about setting up your brand new venture and attracting clients.

5. Dog Training: Understand And Train Dogs Better

The comprehensive and insightful Dog Training Course will provide you with a good academic base in the way that dogs think, learn and act. Based only on the most up-to-date research, kindest methods, and training advice that has been scientifically proven time and time again, the course will provide you with a good grounding for training your own dog or offering dog training advice to others.

This is an eight-unit course, packed full of essential information that talks of dog training and behaviour in a holistic style. We teach you how to communicate with, work with, and understand dogs and what exactly they are trying to say, at all times.

The most problematic behaviours that dogs display are usually based on a lack of understanding. Each unit is packed full of current research and advice on dog training and behaviour and how you can best communicate with and train your dog.

6. Entrepreneurship: Make Your Business Venture an Astounding Success!

So, you want to break into entrepreneurship? Well, that’s great, but know that it is no easy feat. There are many steps you must take just to prepare yourself to embark on the journey, and once you have started your business, many more steps to maintain the business. This course is designed to give you the tools you need to start, run, and grow a business you can be proud of!

Would you to be your own boss? Have you ever dreamed of starting your own business? Don’t know what to do about your great business idea? If you have ever thought about these situations then you need our entrepreneurship course.

Let our Entrepreneurship Online Short Course help you achieve your dreams. Being an entrepreneur can be full of risks. These risks are minimized through drafting a business plan, knowing your competition, and successful marketing. All these and more can be found in our Entrepreneurship course.

7. 10 Steps To Start A New Business: A Blueprint for Building the Company of Your Dreams

You've decided to go into business, but where do you begin?

Starting your own business can be stressful so it’s important that you know what you need to do to get started.

In this course you will learn the ten most important steps you must take when starting a new business.

Developed by professional businessman and an accredited teacher this course is delivered online and consists of 10 online video based instructional units that are easy to follow and understand, making learning fun and enjoyable!

8. Time Management: How To Manage Your Time And Get Things Done

Personal time management skills are essential skills for effective people. People who use these techniques on a regular basis are the highest achievers in all walks of life, from business to sport to public service. Making these skills part your daily routine will enable you to function exceptionally well, even under intense pressure.

As you master these skills you'll find that you take control of your workload, saying goodbye to the often intense stress of work overload. At the heart of time management is an important shift in focus: Concentrate on results, not on being busy. Many people spend their days in a frenzy of activity, but achieve very little, because they're not concentrating their effort on the things that matter the most.

Time management training begins with setting goals. These goals are recorded, prioritized and may be broken down into a project, an action plan, or a simple task list. This entire process is supported by a skill set that should include personal motivation, delegation skills, organization tools, and crisis management. We'll cover all this and more during this Time Management Online Short Course.

9. Marketing Basics: Get a Better Understanding of Marketing and Grow Your Business

Marketing is an essential element for every business. It can be that one missing piece of the puzzle, and when it fits the big picture is revealed. In this course you will be given an introduction to marketing and its benefits. If you are not marketing your business you will not grow, and if you do not grow you will not succeed.

Marketing Basics will provide the basic knowledge to show you how to build and grow your business. Marketing has changed a lot recently and having a new perspective will give you the needed information to assist in making marketing decisions. No matter what your product or service is, your business will benefit with a better understanding of marketing.

10. Internet Marketing Fundamentals: Gain the Skills required to Market Your Business Online

Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer's dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience.

Internet Marketing Fundamentals will provide you with a great set of skills to market your business online. Content is the king of Internet marketing, and your will need to know how to utilize your great content. If you want your business to grow then you need to understand Internet Marketing Fundamentals.

Receive Lifetime Access to Course Materials, so you can review at any time.

For comprehensive information on units of study click the units of study tab above.

This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!

Course Fast Facts:

  1. All courses are easy to follow and understand
  2. Unlimited lifetime access to course materials
  3. Study as many courses as you want
  4. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
  5. You can study from home or at work, at your own pace, in your own time
  6. Download printer friendly course content

Course Delivery

Courses are accessed online by any device including PC, tablet or Smart Phone. Upon purchase an automated welcome email will be sent to you (please check your junk email inbox if not received as this is an automated email), in order for you to access your online course, which is Available 24/7 on any computer or smart mobile device. 

Recognition & Accreditation

Upon successful completion of this course and achieving a passing score for the assessment, you will become a qualified Dog Professional. You will also be issued with an international continuing education credit (CEU) certificate, accepted by many Dog organizations worldwide.

The Certificate is applicable worldwide, which demonstrates your commitment to learning new skills. You can share the certificate with your friends, relatives, co-workers, and potential employers. Also, include it in your resume/CV, professional social media profiles and job applications.

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Units of Study

Receive Lifetime Access to Course Materials, so you can review at any time.

Ultimate Dog First Aid Online Bundle, 10 Courses includes the following courses, below is a summary of each course: 

Course 1 - Certificate In Dog First Aid Online Course

Unit 1: Introduction

  • Define canine first aid
  • Difference between first aid and more advanced forms of care 

Unit 2: Vitals

  • Canine vital signs 

Unit 3: Conducting an Assessment

  • Signs of injury and disease in dogs
  • When to consult a vet
  • How pain presents 

Unit 4: Common Conditions

  • Review each condition
  • Actions to take for each 

Unit 5: Canine CPR

  • When to perform CPR
  • Basic overview of steps 

Unit 6: Wounds and Bandages

  • When bandages may be appropriate
  • Best ways to use bandages
  • Techniques to apply
  • Types of bandages
  • Types of wounds 

Unit 7: Canine Response to Acute Injury

  • How dogs respond to acute injuries
  • Emphasize need for responder safety
  • Shock
  • Hemorrhage
  • Mental status changes 

Unit 8: Pregnancy and Birth

  • Conditions that can present in pregnancy and birth
  • Conditions that can affect newborn puppies 

Unit 9: Transporting Animals in Emergencies

  • Recommendations to safely transport injured/ill animals
  • How to keep animals secure
  • When to avoid moving an animal 

Unit 10: First Aid Kits

  • Contents of canine first aid kit
  • Protective equipment that responder will need
  • Best way to store contents 

Unit 11: Preventing Injury and Illness

  • How to assess homes and cars for hazards
  • Adjusting prevention plan based on size/demeanor of dogs
  • Car safety 

Unit 12: Emergency Response Plan

  • Importance of developing an emergency response plan
  • Elements of an emergency response plan for pet owners

Course 2 - Certificate In Dog Behaviour Training Online Course

Unit 1: Introduction

  • Define dog behavioral training
  • Canine evolution over time
  • History of dogs living and working with human beings

Unit 2: Canine Senses

  • Canine senses
  • How sensory processing differs from humans
  • Importance of smell

Unit 3: Social Structures

  • The idea of a “pack”
  • How dogs interact and socially develop by age

Unit 4: Canine Communication

  • How dogs communicate with one another
  • How dogs communicate with people
  • The five types of communication

Unit 5: Learning and Conditioning

  • How dogs learn new things
  • Conditioning

Unit 6: Sources of Canine Stress

  • Signs of stress in dogs
  • How dogs respond to stress
  • Common sources of stress

Unit 7: Behavioral Problems

  • Common behavioral problems seen in dogs
  • How age affects behavior

Unit 8: Training Techniques

  • Aversion training
  • Clickers
  • Positive reinforcement

Unit 9: Managing Aggression

  • Signs of aggression in dogs
  • Responding to aggression
  • Conducting training with an aggressive animal
  • Evaluating temperament before training

Unit 10: Equipment and Environment

  • Training equipment needed
  • Creating a comfortable training environment

Unit 11: Safety

  • Canine safety
  • Signs of injuries or illness
  • Trainer safety
  • Protective equipment used

Unit 12: Classes and Resources

  • Where dog owners can find additional resources
  • Types of professional training programs available

Unit 13: Specialty Training

  • Types of specialty training for dogs
  • Overview of training programs and requirements for these dogs

Unit 14: Professional Dog Trainers

  • Qualifications
  • How to become a dog trainer
  • Salary and career outlook
  • Where professional trainers tend to work

Course 3 - Certificate In Dog Nutrition Online Course

Unit 1: Introduction

  • Define canine nutrition
  • How dog’s nutritional needs are different from humans and other animals
  • Benefits of proper nutrition 

Unit 2: Nutrients

  • Types of nutrients that dogs need
  • Vitamins
  • Water 

Unit 3: The Digestive System

  • Review key parts of the canine digestive system
  • Signs of digestive problems in dogs
  • Speed of digestion 

Unit 4: Canine Life Cycle

  • Various stages of a dog’s life cycle
  • How nutritional needs change over time 

Unit 5: Diet and Disease

  • Role of diet in canine health
  • Diseases that are affected by poor diet 

Unit 6: Commercial Food

  • Types of commercial food
  • Ingredients commonly used in commercial foods 

Unit 7: Homemade Food

  • Ingredients typically used
  • Potential dangers
  • How to gauge nutrient profiles 

Unit 8: Supplements

  • Types of canine nutritional supplements
  • Breed-specific supplements
  • Conditions treated with supplements 

Unit 9: Managing Weight

  • Calculating calorie needs of a dog
  • Consequences of obesity
  • Factors to consider 

Unit 10: Food Safety

  • Storing food
  • Causes of spoilage/contamination
  • Contamination case study

Course 4 - Certificate In Dog Grooming Online Course

Module 1: Introduction

  • Purpose of Dog Grooming
  • Hygiene
  • Appearance
  • Health
  • Comfort
  • A Brief History of Dog Grooming
  • Benefits of Dog Grooming
  • Infection
  • Routine Health
  • Cleanliness at Home
  • Nutrition and Care

Module 2: Health and Anatomy of Dogs

  • Anatomy
  • The Cardiovascular System
  • The Skeletal or Bones
  • The Brain
  • Teeth
  • The Muscles
  • Coats
  • Genetics
  • Thermal Regulation
  • Scratches, Cuts, and Bruises
  • Length and Texture

Module 3: Pre-Grooming Assessment

  • Is the Dog Calm and Focused?
  • Full-Body Inspection
  • Ears
  • Eyes
  • Temperament
  • Teeth and Gums
  • How to Identify Skin Conditions
  • Signs of Skin Parasites
  • Signs of Allergies
  • Signs of Skin Infection
  • Injury or Puncture Wounds
  • Aggression
  • Take a Complete History
  • Look for Signs of Distress
  • Check for Repetitive Behavior
  • Noises
  • Health History
  • Recommendations to New Owners

Module 4: Preparing the Grooming Area

  • Preparation
  • Basic Dog Grooming Tools
  • Choosing Tools
  • Pin-and-Bristle Brushes
  • Slicker Brushes
  • Rakes 
  • Clippers and Blades
  • Shears and Scissors
  • Equipment
  • Grooming Tubs
  • Duct Kits and Blow Dryers
  • Cages and Crates
  • Grooming Tables
  • Pre-Grooming Inspection Table
  • Environment and Structure
  • Room to Work
  • Storage
  • Accessibility

Module 5: Groomer Safety and the Bathing Process

  • Grooming Attire
  • Apron and Smocks
  • Jackets
  • Groomer Sleeves
  • Gloves and Mitts
  • Pants
  • Footwear
  • Self-Care and Ergonomics
  • Employer Obligations
  • Bathing
  • Different Drying Methods
  • Towels
  • Blow Dry

Module 6: Detailed Grooming

  • Trimming Nails
  • Anatomy of a Nail
  • Treating Paws
  • Cleaning Ears and Eyes
  • Cleaning Teeth and Gums

Module 7: Special Cases and Emergencies

  • Special Cases
  • Grooming Emergencies
  • Burns
  • Heat Stress
  • First Aid Kits
  • Grooming Service Dogs

Module 8: Canine Safety

  • Safe Grooming Products
  • Tear-Free Formula
  • Hypoallergenic Products
  • Medicated Products
  • Chemicals
  • Selecting Products
  • Sanitizing Reusable Tools
  • Dog Combs
  • Brushes
  • Securing a Dog
  • Leashes and Tethers
  • Know Your Building
  • Vaccinations and Medications
  • Sanitation
  • Veterinary Resources

Module 9: Career as a Dog Groomer

  • Daily Working Life
  • Scheduling
  • Cleaning
  • Dealing with Clients
  • Grooming
  • Closing
  • Salary and Job Availability
  • Establishing a Business
  • Conduct Market Research
  • Write a Business Plan
  • Choosing a Location
  • Funding Your Business
  • Market Your Business
  • Pricing Your Services
  • Metrics 

Module 10: Course Overview

Course 5 - Certificate In Dog Training Online Course

Unit 1: Introduction

  • Dog training as a concept
  • Purpose of educating dogs
  • History of dog training
  • Benefits of dog training 

Unit 2: Canine Senses

  • Overview of senses
  • How sensory processing differs from humans
  • Importance of smell 

Unit 3: Social Structures

  • The idea of a “pack”
  • How packs convey expectations and “train” young members
  • How dogs interact and socially develop by age 

Unit 4: Canine Communication

  • How dogs process instructions and intent
  • How dogs communicate
  • Appeasement in dogs
  • The five types of communication 

Unit 5: Learning Through Conditioning

  • Conditioning 

Unit 6: Learning Through Observation

  • How dogs learn through observation
  • Social learning theory 

Unit 7: Training Techniques

  • Aversion training
  • Clickers
  • Positive reinforcement 

Unit 8: Essential Skills

  • Core skills that all dogs should learn
  • List the steps for each 

Unit 9: Training Plans

  • Elements of a comprehensive plan
  • Considerations while developing a plan
  • Select the type of training technique 

Unit 10: Specialty Training

  • Types of specialty training for dogs
  • Overview of training programs for these dogs 

Unit 11: Dog Training Careers

  • Qualifications to become a dog trainer
  • Personal traits required
  • Salary and career outlook 

Unit 12: Business and Marketing

  • How to model a business
  • Finding clients
  • Services to offer
  • Liability, insurance, and licensing requirements

Course 6 - Entrepreneurship

Module One: Getting Started

By the end of this course, you will be able to:

  • Understand how to start a business
  • Develop a business plan
  • Get financing for your business
  • Hire and train employees
  • Run your business
  • Grow your business

Module Two: Decide on the Type of Business

  • Lesson One: Is It Feasible?
  • Lesson Two: What Are Your Interests?
  • Lesson Three: Do You Have the Experience?
  • Lesson Four: Are You an Expert?
  • Lesson Five: Case Study

Module Three: What Is the Market/Competition Like?

  • Lesson One: Is the Venture Lucrative?
  • Lesson Two: Is There Competition?
  • Lesson Three: How Can You Set Yourself Apart from the Competition?
  • Lesson Four: How Is the Customer Prospect?
  • Lesson Five: Case Study

Module Four: Basics of Starting a Business

  • Lesson One: Decide on a Name
  • Lesson Two: Legal Structure of the Business
  • Lesson Three: Register the Business
  • Lesson Four: Choose the Location
  • Lesson Five: Hire an Accountant
  • Lesson Six: Case Study

Module Five: Create a Business Plan

  • Lesson One: What Should Be Included in the Business Plan
  • Lesson Two: Gather Documentation
  • Lesson Three: Develop a Business Plan Outline
  • Lesson Four: Draft a Business Plan
  • Lesson Five: Case Study

Module Six:  Get Financing

  • Lesson One: Contact Organizations for Guidance
  • Lesson Two: Decide the Type of Financing
  • Lesson Three: Shop Around
  • Lesson Four: What to Do Once Approved
  • Lesson Five: Case Study

Module Seven: Hire Employees

  • Lesson One: Develop Job Descriptions
  • Lesson Two: Advertise Positions
  • Lesson Three: Interview Candidates
  • Lesson Four: Select Candidates
  • Lesson Five: Case Study

Module Eight: Training Employees

  • Lesson One: Teach Company Culture
  • Lesson Two: Implement Actual Training for the Position
  • Lesson Three: Provide Feedback
  • Lesson Four: Offer Additional Training, If Necessary
  • Lesson Five: Case Study

Module Nine: Market the Business

  • Lesson One: Traditional Marketing
  • Lesson Two: Create a Website
  • Lesson Three: Social Media
  • Lesson Four: Networking Groups
  • Lesson Five: Case Study

Module Ten: Run the Business

  • Lesson One: Procurement
  • Lesson Two: Sell! Sell! Sell!
  • Lesson Three: How to Manage Cash Flow
  • Lesson Four: Budgeting
  • Lesson Five: Case Study

Module Eleven:  Grow the Business

  • Lesson One: Offer More Products/ Services
  • Lesson Two: Open Another Location
  • Lesson Three: Franchise Opportunitites
  • Lesson Four: Scoring Large Contracts
  • Lesson Five: Case Study

Module Twelve: Wrapping Up

Course 7 - 10 Steps To Start A New Business

Step 1 Business Names and Structures

  • Choosing a business name
    • How to choose a name
    • What do you use the business name for
    • What to consider when choosing a name
    • Is your business name unique
  • Business name registration
    • How to register a business name
    • How to find out if it’s available
    • What government websites to go to
    • Where to go on the government websites
    • How to search domain names and check availability
    • How to purchase domain names
  • The structure of your business
    • 3 Structures
    • What each structure means
    • Agreements
  • The importance of bookkeeping
    • The keeping of records for taxation purposes
    • You must know how your business is doing
  • Setting up supplier accounts
    • Credit accounts
    • Return for refund policy

Step 2 Planning for Success

  • Writing a business plan
    • Business plan included in the course
    • What is a business plan and why do you need one
    • Strengths and weaknesses
    • Competitors Strengths and weaknesses
    • Is your business idea viable
    • How your business will be organised
    • What is your business venture
    • Market research
    • Sales and marketing
    • Financial predictions

Step 3 Finance and Accounts

  • Open a bank account
    • What you need to open a bank account
    • Registration of business name
    • Types of business accounts
    • Interview with bank manager
  • Business finance
    • Ways to get finance/capital
    • Agreements

Step 4 Business Location

  • Choosing a business location
    • Factors to consider
    • Security issues
    • Room/space available
    • Market research
    • Security issues
  • Business leases
    • What length of lease to choose in the beginning
  • Licences to work from home
    • Council licenses
    • Taxation issues
    • Types of businesses to run from home
    • Interview with home business person, set up, issues and insights to running a home based business

Step 4 Government Requirements

  • Tax file number
  • ABN number
  • Register for GST
  • Any licences

Step 6 Business Stationary

  • Printing needs
    • Business cards
    • With comp slips
    • Envelopes
    • Letter heads
    • Invoices
    • Brochures
    • Flyers
    • Printing tips
    • How to design a logo and artwork
    • How to save on costs

Step 7 Marketing and Branding

  • What is Marketing and when will customers buy
  • What is Branding, name, logo and slogan
  • Domain name rego
  • Web marketing,
  • Social media
  • SEO and what this means
  • Google Adwords, what is it?

Step 8 Employees

  • Staff are most important for your business
  • Understand employer obligations
  • Part time or full time staff
  • What your best employee would look like
  • How to choose the correct employee

Step 9 Insurances

  • What type of insurances do you need?
  • What type of insurances to consider
  • Insurances
  • Fire and theft
  • Legal liability
  • Business interruption
  • Business vehicles
  • Public liability
  • Workers compensation

Step 10 Starting a business, buying a franchise or buying an established business

  • Tips on starting from scratch
  • Fixed and variable costs
  • Advantages of starting from scratch
  • Positive and negative elements of buying a franchise
  • Buying an established business
  • Do your due diligence
  • Factors to consider

Course 8 - Time Management

Section One: Getting Started

Section Two: SMARTER Goals

  • The Three P’s
  • Create SMARTER Goals
  • Prioritizing Your Goals
  • Visualize your Goals-Visualization

Section Three: Prioritizing Your Time

  • The 80/20 Rule
  • Prioritizing with the Urgent-Important Matrix
  • Being Assertive...Saying “NO” to Requests you can’t meet.

Section Four: Planning

  • Using To Do List
  • The Glass Jar: Rocks, Pebbles, Sand, and Water
  • Ready, Fire, Aim!

Section Five: Procrastination

  • Why We Procrastinate
  • Nine Ways to Overcome Procrastination
  • Eat That Frog!

Section Six: Managing Crisis

  • When Crisis Calls...do you have a Contingency Plan?
  • Creating a Plan
  • Executing the Plan
  • Lessons Learned

Section Seven: The Organized Workspace

  • De-Clutter
  • Managing Workflow
  • Dealing with E-mail...email etiquette
  • Using Calendars

Section Eight: Delegating

  • When to Delegate?
  • Who Should I Delegate to?
  • Monitoring the Results

Section Nine: The Power of Ritual...Habits

  • What is a Ritual/Routine?
  • Example Rituals
  • Using Rituals to Maximise Time

Section Ten: Meetings

  • Deciding if a Meeting is Necessary... Is the meeting necessary?
  • Using the PAT Approach
  • Effective Agenda Writing
  • Staying on Track
  • Was the Meeting Worthwhile?

Section Eleven: Meeting Alternatives

  • Instant Messaging and Chat Rooms
  • Teleconferencing
  • E-mail Lists and Online Groups
  • Collaboration Applications

Section Twelve: Wrapping Up

Course 9 - Marketing Basics

Module One - Getting Started

Module Two -  What is Marketing?

  • What is a market?
  • Marketing is not selling
  • Understanding customer needs
  • Defining your product or service

Module Three - Common Marketing Types (Part 1)

  • Direct marketing
  • Active marketing
  • Incoming marketing
  • Outgoing marketing

Module Four - Common Marketing Types (Part 2)

  • Guerrilla marketing
  • B2B marketing
  • B2C marketing
  • Promotional marketing

Module Five - The Marketing Mix

  • Product
  • Price
  • Promotion
  • Place

Module Six - Communicating the Right Way

  • The marketing pitch
  • Sell value, not the price
  • Fun and entertaining is powerful
  • Choosing the right media

Module Seven - Customer Communications

  • Give your customers a voice
  • It's not about you, it's about them
  • Every interaction counts
  • Answers questions honestly

Module Eight - Marketing Goals

  • Brand switching
  • Repeat purchases
  • Brand loyalty
  • Inform and educate

Module Nine - The Marketing Funnel

  • Awareness
  • Interest
  • Desire
  • Action

Module Ten - Marketing Mistakes (Part 1)

  • Not taking social media seriously
  • Not having a USP
  • Cross cultural and international translations
  • Not building a relationship

Module Eleven - Marketing Mistakes (Part 2)

  • Not having a plan
  • Aiming at everyone
  • Not tracking metrics
  • Not listening to your customers

Module Twelve - Wrapping Up

Course 10 - Internet Marketing Fundamentals

Module One - Getting Started

Module Two - SWOT Analysis in Marketing

  • Strength
  • Weaknesses
  • Opportunities
  • Threats

Module Three - Marketing Research

  • Consume all media
  • Find the right price
  • Product development and improvement
  • Identify your target audience

Module Four - Real Time Marketing

  • Dynamic Content
  • Engagement builds followers
  • Constant readiness
  • The time, the place, the media

Module Five - Brand Management

  • Every interaction counts
  • Consistent through all media
  • Unique qualities
  • Needs to be actively managed

Module Six - Social Media (Part 1)

  • You are building a community
  • A personal touch
  • Brand champions
  • Make it easy to share

Module Seven - Social Media (Part 2)

  • Content is King
  • Blog and interact
  • Webinars
  • Constant monitoring

Module Eight - SEO Basics

  • Relevant and original content
  • Keywords
  • Value proposition
  • Linking

Module Nine - Website Characteristics

  • SEO Optimisation
  • Landing page
  • Analytics
  • Mobile and tablet friendly

Module Ten - Capturing Leads

  • Lead management and generation
  • Give something away
  • Quality vs Quantity
  • Capture repeat customers

Module Eleven - Campaign Characteristics

  • Tailored for your audience
  • Use powerful words
  • The 4 W's of a campaign
  • Monitor and tweak

Module Twelve - Wrapping Up

 

Requirements

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet.

Minimum specifications for the computer are:

Windows:

Microsoft Windows XP, or laterModern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

MAC/iOS

OSX/iOS 6 or laterModern and up to date Browser (Firefox, Chrome, Safari)

All systems

Internet bandwidth of 1Mb or fasterFlash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

Students will also need access the following applications:

Adobe Acrobat Reader

Requirements

Entry requirements:

Students must have basic literacy and numeracy skills.


Minimum education:

Open entry. Previous schooling and academic achievements are not required for entry into this course.


Device requirements:

Students will need access to a computer/any device and the internet.

FAQS

1.  Who are Courses For Success?

Courses For Success is a course platform that started in 2008
with 5 courses, since then we have grown to over 10,000 online courses.

Our courses span across the following categories:

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The Personal Success Training Program
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This
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All our courses are accessible online on any device. You may complete them at your own pace and at your own time.

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After
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Providing
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Online learning is easy, if not easier than a traditional academic situation.
By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace.

Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.

11.  What computer skills do I need for my course?

You
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12.  How long will you have access to the online course?

The majority of our courses have unlimited lifetime access, meaning you can access this course whenever you want.

Please also check the course summary, as a small selection of courses have limited access.

13.  How long will my course take?

Course duration, is listed under Course Summary

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All the required material for your course is included in the online system, you do not need to buy anything else.

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Yes, all our courses are interactive.

16.  Is there an assessment or exam?

Yes,
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17.  What type of certificate will I receive?

You
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This course will give you the skills you need to help you obtain employment, but it’s up to you if you get the job or not.

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Studying
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